On 20th July 2024, the Kumapley Auditorium at KNUST-Kumasi Campus hosted the highly anticipated “Create, Own, Earn” program, themed “Thriving in the Digital Ecomomy.” This trailblazing event brought together a diverse group of influential entertainment personalities, entrepreneurs, technologists, and aspiring business owners to learn, network, and grow. The program’s highlight was the inspiring stories of successful entrepreneurs and innovators from the keynote speakers, followed by a lively question and answer session where attendees sought guidance and clarification on their entrepreneurial journeys.
The “Create, Own, Earn” program was meticulously designed to explore the intersection of creativity, entrepreneurship, and digital skills through a series of engaging sessions. These included learning about Leveraging Digital Platforms for Personal Branding and Career Growth in the Creative Industry. Renowned TV personality Nikki Samonas led a captivating session on how to harness the power of digital platforms to boost your personal brand and career in the creative industry. Attendees learned how to build a strong online presence, craft a compelling brand narrative, and leverage social media platforms to reach a wider audience.
A significant part of the event focused on Crypto and Blockchain Technology. Nana Kay of Xviral, a seasoned Crypto and Blockchain Technologist, delivered an insightful presentation on the benefits and applications of crypto and blockchain technology. Nana Kay also led a session on Unlocking the Power of Social Media, where attendees learned how to harness the benefits of Xviral’s social media platform to boost their online presence and business. The session explored the vast opportunities for earning money in the digital space, including cryptocurrency trading and blockchain.
DK Cyber presented a crucial session on Protecting Your Business from Cyber Attacks, emphasizing the importance of safeguarding your business from cyber threats and staying ahead in the digital game. This session provided attendees with essential strategies to protect their digital assets and maintain cybersecurity.
Bright Kankam Boadu led an enlightening session on Building Relationships and Personal Brand. He shared the secrets to building a strong personal brand and meaningful relationships that can elevate your business to the next level. Attendees discovered how to create a lasting personal brand and foster connections that support business growth.
Hon. Kofi Apkaloo delivered an impactful session on The Digital Revolution: How Technology is Transforming Nations and Shaping the Future. He provided insights into the transformative power of technology and its impact on nations and the future. Attendees gained a deeper understanding of how technological advancements are reshaping economies, societies, and the global landscape.
The event also featured a session on Entrepreneurship and Innovation. The session focused on practical tips and advice for turning ideas into viable businesses, including market research, product development, and funding strategies. Attendees gained valuable insights into the entrepreneurial journey and learned how to overcome common challenges.
In conclusion, the “Create, Own, Earn” program successfully empowered attendees to harness their creative talents, take ownership of their ideas, and turn them into profitable ventures. Key takeaways from the event included the importance of effective branding, leveraging crypto and blockchain technology, and embracing innovation and creativity. The event provided a valuable platform for learning, networking, and personal growth, leaving a lasting impact on participants.
Prepared by: SRC Editorial Board